I’ve just been reading through some old magazines which have been sitting on my desk for a few months and came across this little item in the June issue of The Adviser…
The article doesn’t mention the prices paid, but we know that homeloan.com.au was purchased for $100,000+ and homeloancalculator.com.au was purchased for $33,001.
Previously it was only known that homeloan.com.au sold for somewhere in excess of $100k, but given that this latest article talks about “hundreds of thousands of dollars” we can probably assume that the $100k figure was very conservative.
Whilst I’d hardly call The Adviser a mainstream publication (I’m probably the only non-mortgage broker who reads it!) it is still good to see domain name sales getting attention outside of the domaining industry.
I realise that these two domains have limited relevance to insurance, but with them still being in the overall finance industry it does show what a super-premium insurance domain name could potentially be worth.